“PlayStation Productions” is now in trade. Created by way of Sony executives Asad Qizilbash and Shawn Layden, the idea that is to adapt Sony’s huge PlayStation catalog for each the TV and film mediums: what may pass mistaken?
Sony, a media massive in and of itself, isn’t any stranger to cross-media alternatives. The comedian Powers was once tailored by way of the corporate as some way to push unique PlayStation Plus programming, which fizzled. They tried to paintings within the realm of film with variations like 2018’s Ratchet & Clank, which bombed on the field workplace underneath the watch of Rainmaker Entertainment and a number of different manufacturing corporations. Now they are taking issues in their very own palms.
Qizilbash backs this up: “”Instead of licensing our IP out to studios, we felt the simpler way was once for us to expand and produce for ourselves.” One, as a result of we’re extra acquainted, but additionally as a result of we all know what the PlayStation group loves.”^( , Layden justifies the transfer, declaring: “We’ve were given 25 years of recreation building enjoy and that’s created 25 years of serious games, franchises and tales. We really feel that now is a superb time to have a look at different media alternatives throughout streaming or film or tv to give our worlds lifestyles in every other spectrum.”
In idea this can be a smart decision, as^( presentations that enthusiasts will display up for and resonate with authenticity. But in fact this has the prospective to pass utterly mistaken, as we have now noticed publishers time and time once more waffle between the “licensing out, going in-house” methods best to fail at each. Sony, then again, is healthier provided for the latter than a large number of different entities, so I am able to see what they have got were given.
No specifics have been introduced, however I will be able to’t see a Sony-developed God of War collection for HBO now not having a integrated target market, or any choice of different alternatives they may opt for with their catalog ripe with IP for every age. Take your time, Sony, make it rely. Maybe the corpse of the Sly Cooper film (^( ) will in any case be resurrected?
^( [The Hollywood Reporter]